OBJECTIVE: FAN EXPERIENCE | CLASSIFICATION: PREMIERE | MARKET: LOS ANGELES
Synopsis: In collaboration with YouTube Music, Say Ok created an exclusive fan experience for the premiere of Marshmello’s Artist Spotlight Story, “More than Music.” We brought to life and welcomed guests into the Melloverse, an immersive world where every side of Marshmello’s persona had a dedicated environment that begged to be explored and photographed. With four thematic vignettes, Melloverse was the perfect set up for the premiere of “More than Music,” delivering an unforgettable fan experience.