Truly Fruit Lab
OBJECTIVE: BRAND AWARENESS | CLASSIFICATION: CULTURAL FESTIVAL | MARKET: LONG BEACH
Synopsis: In a strategic partnership with Truly Hard Seltzer, Say Ok brought the Truly Fruit Lab to life. This innovative bar seamlessly integrated the essence of the Truly brand with the overarching theme of ComplexCon, "Future Made Physical." The activation was meticulously designed to captivate and attract attendees with its visually stunning elements, ensuring it stood out from afar and caught the attention of all who encountered it.
