Artist Lounge
OBJECTIVE: BRAND AWARENESS | CLASSIFICATION: ARTIST COMPOUND | MARKET: INDIO, CALIFORNIA
Synopsis: YouTube Music and Say Ok created a mid-century desert oasis in the Artist’s Only Compound at Coachella. A-listers, Influencers, and Creators used the lounge as their hub to connect, create content, and get away from the grind of Coachella. Guests of the lounge were offered cold brew, popsicles, air-conditioning and a space to watch live streams of the performances.
